A recent project I have worked on that I think is worth sharing…
924 mince pies, 30 gospel choir singers (and a guitarist!) 11 members of team Xuber, 4 camera men, one giant Xuber banner… all made up the fantastic Xuber surprise which took place on 18th December 2012 to spread festive cheer and say a big ‘thank you’ to Xuber’s customers!
Kicking off in Leadenhall Market at 1pm, one member of the Xuber flash mob choir lead the seasonal rendition of Mariah Carey’s ‘All I want for Christmas is you.’ Surprised onlookers from the London insurance market watched in awe as the remaining 29 singers congregated in the middle of the market. The energy and excitement in the market was palpable – the Xuber flash mob had begun!
Our customer, Marsh’s offices were the next stop in Xuber’s mission to spread Christmas joy. People stopped, children danced and others took pictures and filmed videos on their smartphones. To view pictures click here.
A few mince pies later and the journey continued to XL’s offices, Xchanging and the Lloyds building. The show sparked discussion with a large amount of interest from the market as they listened to the choir and asked questions about Xuber through mouthfuls of mince pies.
But the Xuber surprise didn’t end there! The final stop was the Royal Exchange steps by Bank station in the midst of rush hour. Hundreds of commuters stopped in their tracks when the choir burst into song providing some Christmas cheer before heading home.
Feedback was overwhelming and many joined the conversation on social media to add their comments:
“What a fantastic #xubersurprise -great work from @xubersocial team”
“The #xubersurprise Christmas choir is on Gracechurch St. Come on down!”
“@xubersocial can’t wait to see the #xubersurprise on YouTube tough to see and hear it 3300 miles away.”
“Excellent show > Seasons greetings from the Xuber Christmas choir”
“Well done Xuber for bringing Xmas cheer to London #insurance market “
Search for #XuberSurprise or #AngelicFlashmob on twitter to read more!
You can follow me on Twitter here – http://twitter.com/gareth_case