INSIDE A MARKETING MIND: BLOG BY GARETH CASE
MARKETING INSIGHT COVERING MARKETING TRENDS, ANALYSIS & FUTURES BY GARETH CASE
Infographic
The Integrated Campaign Approach [INFOGRAPHIC]
I have spoken before about the importance of integrating marketing. I strongly believe that no single marketing channel is truly effective on its own. But what does an integrated campaign look like? Take a look at my latest infographic which goes through the campaign life cycle and its most important elements from conception to conversion. … Continue reading
Infographic CVs – The Key to an Interview or the beginning of a new era in communication?
During my time in various marketing manager roles I have spent countless hours sifting through CVs, both good and bad trying to find that stand out candidate. When I sit here and think about it, not 1 has really struck me… The content has in some instances been enough to make me pick up the … Continue reading
